5 Things Parents Want Most from a Kids Franchise

Posted on Feb 24th 2020

Children’s franchises have evolved and grown steadily over several years. They are one of the fastest-growing franchise segments in the U.S.

So, what keeps parents (and kids) coming back for more?

We think we know the secret to success.

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4 Ways to Define the Vision of Your Children's Franchise

Posted on Jan 21st 2020

So, you’re considering making the leap into the wonderful world of kids learning and entertainment. Congratulations. There’s an excitement, no doubt, but this is truly where the vision for your franchise becomes bigger and somewhat more important. Having a vision for your franchise starts without you even knowing it. You’ve imagined this for a while, spoken to key people about opportunities, and crunched the numbers. Now, the time has come to put your plans into action. Creating a vision can take some time but it’s all worth it in the end. Hold on tight, this won’t hurt a bit.

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Things To Know About Romp n' Roll's Kids Gym Franchise Concept

Posted on Dec 11th 2018

Creating smart, kind, curious children is at the heart of our kids gym franchise concept. We are so proud of the franchisees that have helped us spread our unique brand around the world. And we are always looking for new entrepreneurs to partner with. As I just mentioned, we encourage curiosity at Romp n' Roll. So, whether you are considering joining our franchise network, or are just inquisitive, I welcome you to read on. You'll discover what makes our kids gym franchise concept unique, and the personal story behind its inception.

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The Ultimate Marketing Tool Kit For Your Franchise

Posted on Nov 15th 2018

Buying a franchise is attractive to many entrepreneurs because they consider it a turn-key approach to owning a business. After all, the brand developmental work has been done, and the business model is already established and operational. Franchisors even offer proven marketing and sales methodologies that have worked to make the brand successful enough to be franchised! However, it's up to each and every individual franchisee to take the marketing tools they've been given and implement them. Let's take a look at the essential components that make up the ultimate marketing tool kit for your franchise.

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5 Considerations Before Buying A Franchise

Posted on Oct 19th 2018

The days, weeks, and months leading up to buying a franchise is an exciting time. You've selected a business model you are passionate about. You have your eye on a location with demographics to support your business. You have always dreamed of being your own boss, and you just can't wait to get started. As Co-founder and CEO of the Romp n' Roll franchise network, I have mentored hundreds of franchisees buying a franchise. I know many in your shoes are tempted to dive right in and figure out the details later. Your enthusiasm is fantastic, and a necessary ingredient for success. However, be sure to take the following five steps before buying a franchise.

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The Importance Of Family-Friendly Franchises

Posted on Oct 9th 2018

JFK once said, “Children are the world’s best resource and its best hope for the future.” As Co-Founder and CEO of a successful family-friendly franchise, I couldn’t agree more. At Romp n’ Roll, making a positive impact on children is all about family. It started with our own family, and our quest to find comprehensive pre-school activities for our children. That led us to developing a robust model of developmental experiences for children and families in our community. Today, we are proud of the family of franchises we have built. The important role family-friendly franchises and businesses have played in American communities is undeniable. Let’s take a look at some of the reasons why.

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Why Being Passionate About Your Franchise is Necessary

Posted on Oct 6th 2018

One of the most essential qualities of any great entrepreneur is passion. In fact, it’s usually passion that compels a person to grab the reigns of their destiny and create the life of their dreams. It was passion for enriching the lives of families that motivated Babz and I to start Romp n’ Roll. That driving force helped us meet the challenges to create a thriving business and subsequent successful franchise network. Passion is something we look for in prospective franchisees as well. Read on to discover why.

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5 Common Myths About Owning A Franchise

Posted on Sep 23rd 2018

Contemplating owning a franchise is a decision that should be made with your eyes wide open. At Romp n' Roll, we spend time speaking and sharing information with potential franchisees to get to know each other. Together, we discover if our goals are in alignment, and if we are well-matched professionally. You may be attracted to the idea of owning a franchise, or a particular business concept. That's great. Still, it's critical to exercise due diligence to debunk any misconceptions you may have about owning a franchise. Here are the most common franchising myths I have heard over the years.

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Top 5 Tips: How To Franchise Your Business

Posted on Aug 28th 2018

When Babz and I opened our first Romp n’ Roll location in 2004, we never dreamed it would turn into a franchise with over 300 locations. The path from concept, to single location, to international franchisor, hasn’t always been easy. Having gone through the process of franchising, I’ve learned several things that I’d love to share with you. Here are my Top 5 tips if you are planning to franchise your business.

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Listening To Employees Help Leaders Grow

Posted on Aug 22nd 2018

As a former marketing executive—and now as Co-founder and CEO of Romp n’ Roll—I have overseen many employees. I can honestly say I’ve grown more from candid communications I’ve had with them than from professional seminars and workshops. Here are just some of the ways listening to employees has helped me improve as a leader:

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Learn How To Get Employees As Excited As You

Posted on Aug 14th 2018

Excited, engaged and passionate employees are good for morale, productivity and your bottom line. In fact, 71% of executives in a Harvard Business Review believe employee engagement is a top factor in success. However, only a quarter of them consider their employees to be highly engaged. So, what’s the answer? How can you get employees to feel the same excitement about your vision and goals as you do? Despite what you may think, the best motivating techniques are not monetary. They go much deeper than that. I call these motivators the three “C’s”: culture, connection, and communication.

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Why Leaders Must Be Teachers, Not Just Managers

Posted on Aug 7th 2018

As the co-founder of Romp n’ Roll, I have learned that leading a successful business often requires balancing the scale between managing and teaching. I know first-hand that finding the time to switch hats from manager to teacher isn’t always easy. It is vitally important, however, for leaders to recognize and act upon teachable moments when they occur. Here’s why.

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6 Must-Know Secrets Of Successful Startup Entrepreneurs

Posted on Aug 2nd 2018

Starting up a business is challenging for any entrepreneur. In fact, an article in Entrepreneur cites a study which found that half of American companies fail within five years. Even more fold in 10 years’ time. So, why do some businesses fail and others succeed? As most experts agree, it comes down to leadership. Winning entrepreneurs possess the skills, passion, flexibility and business relationships to succeed. Read on to discover the six secrets that have helped them beat the odds and lead their businesses to victory.

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5 Ways Leadership Is Different In Small Businesses

Posted on Jul 24th 2018

When a leader guides people to success unobtrusively, everyone wins. This is true for both small and large businesses. Leadership virtues such as this serve both types of businesses, yet, each requires a different leadership approach. Here are five ways leadership is different in small businesses.

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Creative Ways To Market Your Franchise

Posted on Jul 18th 2018

Babz and I are delighted with how Romp n’ Roll’s brand and curriculum has developed over the past ten years. We also love expanding Romp n’ Roll’s successful concept, and strategic marketing is a critical step in our process. As Director of Marketing, Trish Gibbs, explains. “Our marketing initiatives strengthen the brand—both locally and on the corporate level.” And yet, to be a successful in any franchise, you must take an active role in creatively marketing your own businesses. For instance, at Romp n’ Roll, we provide our franchisees with marketing guidance and a foundation for success. But as Trish points out, it’s those who build upon that guidance and support “that reap the most rewards.” Here are a few suggestions to creatively market your franchise and recruit customers.

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5 Things To Know About Business Before Buying A Franchise

Posted on Jul 3rd 2018

For many, owning a business equals freedom to be your own boss, do something you’re passionate about, and having limitless earning potential. Yet, for some, the uncertainty and risk of building a business from the ground up is intimidating. Therefore, the prospect of buying a franchise seems to offer these folks a clearer path to successful business ownership. Here are five things you should know about business before purchasing a franchise.

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Why Kids Need More Than Just A Playground

Posted on Jun 26th 2018

Romp n’ Roll strives to educate and develop children beyond the playground. Don’t get me wrong—playgrounds are great. Kids need to play, run, climb and explore. In fact, these are just some of the physical activities that are built into our themed gym programs. However, we take our curriculum several steps further. Through careful research and development, we have created an immersive experience for young kids that advance both their mental and physical development. How do we do it? Read on to learn more!

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Should You Buy A Franchise On Your Own Or With A Partner?

Posted on Jun 19th 2018

Successful Romp n’ Roll franchise owners come from all walks of life—with different strengths, backgrounds and skill sets. In some cases, it makes sense for a Romp n’ Roll franchise to be co-owned by couples, partners, or friends with different, but complementary skills and backgrounds. As with any business partnership, there are upsides and downsides. If you are considering buying a Romp n’ Roll franchise with a partner, read on.

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5 Steps in Preparing To Purchase a Franchise

Posted on Jun 12th 2018

As Allison Giovenco, Director of Sales and Franchise Support—points out, with Romp n’ Roll, you get a lot of training and support when you choose to start your own franchise location. Our industry professionals “help you make the most out of your business.” No matter what you ultimately decide, we want to help you be informed. Therefore, we have outlined the following steps so you know how to prepare for a Romp n’ Roll franchise.

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Does Your Area Fit the Target Demographic?

Posted on Jun 5th 2018

The children’s fitness and activity industry is booming. The demand for quality activities and developmental programs for kids under five has grown by leaps and bounds. It mirrors that age group’s escalating population numbers. And there are no signs of this trend slowing down. This is great news for potential Romp n’ Roll franchisees, as children under five are our target market. What’s more, by 2040, studies predict there will be 25 million of them! As a potential franchisee, you are probably wondering if your own area has the target demographic to support a Romp n’ Roll franchise. Let’s look at what demographic suits our business model and where we see the most potential to grow.

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What To Expect From Your Romp n' Roll Franchise In The First Year

Posted on May 29th 2018

Some compare opening a new business to having a baby, and we can relate. We understand a business in its infancy needs a lot of TLC. We always feel like proud parents when someone joins our family of businesses. And so, we look forward to congratulating you when you become the proud “parent” of a new franchise! In the meantime, as you contemplate becoming a franchisee, take heart in a few facts.

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Romp n' Roll Franchise Targets Eastern U.S. Cities for Growth and Expansion

Posted on May 9th 2018

Romp n’ Roll franchise is focused on adding more locations throughout the United States — beginning with large metro areas on or near the Eastern coastline from North to South. CEO and co-founder Michael Barnett says, “We are primarily looking at the suburbs of medium and large metro areas. Specifically what we want to see where we locate within that metro area is a concentration of around 10,000 kids ages zero to five in a five- to seven- mile radius. We target areas with parents who are at least middle-income.”

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Business with Benefits – Why Romp n’ Roll’s Movement Activities are Good for Children

Posted on Jan 2nd 2018

Young children are naturally active. They love to run, kick, throw, spin, jump and move in all kinds of ways. However, children today are often put in situations where their natural tendency toward movement is suppressed. At Romp n’ Roll, kids are encouraged to move and be creative, both of which have a very positive effect on their development and wellbeing.

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How Becoming a Romp n’ Roll Franchisee Benefits Your Community’s Children

Posted on Dec 26th 2017

When you first become a parent or caregiver to an infant, you realize all of the accommodations that have to be made to your everyday life. Need to run to the store? Add 15 minutes to pack up your car seat and diaper bag before nestling your child in the car. Want to take your child outside for some fresh air? You need to make sure that all of the child’s needs are met while you’re on the go, which means planning ahead for clothing, food, toys and the safety of your destination.

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Romp n' Roll Tumbles into Omaha

Posted on Dec 7th 2017

Romp n’ Roll, a modernized kids gym that offers a variety of fun and educational classes, camps, and birthday parties for children ages 3 months to 5 years, has announced the opening of its newest location in Omaha, NE at 6720 South 178th Street. This marks the first location in the market. Grand opening celebrations will take place the week of December 10th.

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5 Reasons to Invest in a Children's Franchise

Posted on Dec 3rd 2017

Choosing something to invest in is difficult. You want your investment to be something that is in line with your values, and something you will feel proud to represent. There are so many choices out there, so why would you go with a children’s franchise? There are many reasons, and if any of these sound right for you, then investing in a Romp n’ Roll enrichment and educational franchise could be right up your alley. We’re a company with 13 years of experience in the children’s fitness and activity arena with a wealth of knowledge to share with our franchisees.

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The Benefits of a Children's Franchise Opportunity

Posted on Nov 28th 2017

Operating a franchise gives you the freedom of owning your own business along with the marketing power of a proven brand. And, when you operate a children’s franchise, you derive an added bonus: the satisfaction of enriching young lives. Why is now a great time to start running a children’s franchise? Below are several reasons. The first two concern franchises in general, and the final three are specific to those that teach kids.

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Romp n' Roll Kids Enrichment Franchise is a Great Investment for Spouses

Posted on Aug 24th 2017

Romp n’ Roll children’s enrichment and education franchise is a great fit for married couples looking for a family business to run together. Our franchise opportunity also speaks to the heart and mind of several entrepreneurial skill sets. The operations aspect of running a Romp n’ Roll, such as recruiting and hiring staff, appeals to the business-minded individual. People who are passionate about teaching kids find the interaction with families fulfilling.

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Romp n' Roll Franchise Offers Learning and Fun

Posted on Aug 10th 2017

Even though most large cities in the U.S. offer kids’ education and entertainment, only those with a Romp n’ Roll center have a truly unique experience for children and their grownups. We are not a traditional facility offering only one type of activity — such as art, music or gym — and we’re not a preschool or day care.

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Meet Rachel Stender, Romp n’ Roll’s New Franchise Development Director

Posted on Jul 26th 2017

When Michael and Babz Barnett founded Romp n’ Roll in 2004, they were seeking, like so many entrepreneurs before them, to fill a need in their community. That need was for a place that offered high-quality enrichment classes for children under 5 in a clean, safe, whimsical environment. The idea was a huge hit, and in the ensuing years the company has experienced tremendous growth, with more than 110 locations in multiple countries and a plan to add 80 to 100 new franchises over the next five years. This rapid growth was possible in no small part due to the Barnetts’ visionary leadership and commitment to children and their families.

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Why Customers Love Romp n' Roll Franchise

Posted on Jul 7th 2017

Anyone who has run a business knows that customer satisfaction is key to success. When customers are happy, the bottom line reflects it. At Romp n’ Roll, we take our customer satisfaction seriously, providing an experience that delights parents, caretakers and children time after time. We aim to be the top educational enrichment service provider for children ages 3 months through 5 years old. And if you look at what our customers have to say, you’ll see that we’re consistently achieving our goal.

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How the Romp n' Roll Business Model Creates Predictable Revenue

Posted on Jun 21st 2017

When choosing a franchise in which to invest, it’s crucial to consider what business model the franchise offers. Different business models have their pros and cons, and of course you should pick the model that best fits your personality as an entrepreneur. Romp n’ Roll uses a membership business model, in which clients pay an affordable monthly fee. The monthly tuition provides parents multiple visits to any classes they wish to attend — allowing members to create a schedule that’s most convenient for them. The membership renews automatically each month, giving franchisees a recurring revenue stream. Keep reading to learn how the membership business model benefits you as a Romp n’ Roll franchisee.

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Why Romp n' Roll Franchise Is a Great Investment

Posted on Jun 9th 2017

Investing in a Romp n’ Roll franchise means that you’ll not only potentially reap financial rewards, but you’ll also likely experience personal and professional fulfillment. Your Romp n’ Roll center will become a go-to destination for families seeking education and enrichment activities for their kids.

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Who Makes an Ideal Romp n' Roll Franchisee?

Posted on Jun 2nd 2017

Over 10 years after our first location opened in October 2004, Romp n’ Roll continues to grow. Our franchise is a welcome addition to any community, serving children and their families with the best in education and enrichment activities. We’re looking for business-savvy franchisees with a passion for early education to help us expand our network of franchises across the U.S.

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Pent-up Demand for a Romp n' Roll Franchise Means Now Is a Great Time to Invest

Posted on May 23rd 2017

Families across the nation are looking for high quality kids’ activities — and Romp n’ Roll franchise is the perfect solution for what they’ve been seeking. Romp n’ Roll is a kids’ enrichment and educational franchise unlike the traditional gym-, art- or music-only ones found in most communities.

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Five Fast Facts about Romp n' Roll Franchise

Posted on Apr 26th 2017

Romp n’ Roll franchise is excited about growing and expanding throughout the country this year. In many communities, there’s a great demand for the services we offer with little to no direct competition. Because we offer a wide variety of art, music and movement classes all under one roof, Romp n’ Roll is unlike any other kids’ franchise out there, and these five fast facts give more reasons why.

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Romp n' Roll's First Florida Franchise Makes News Headlines

Posted on Apr 21st 2017

Open now for just about a month, Romp n’ Roll’s first Florida franchise is already big news. Franchisee Marie Simmons and her new business are featured prominently in the latest issue of West Orange Times & Observer.

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3 Ways Romp n' Roll Franchise Stands Out From Competition

Posted on Mar 2nd 2017

In the children's franchise space, Romp n' Roll franchise stands out as unique. We serve a narrow market with a wide range of offerings, offer creative research-based and developmentally appropriate curriculum and are committed to providing consistently excellent customer service. No other brand in our industry comes close to Romp n' Roll in these areas.

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3 Reasons Why You Should Open a Romp n' Roll Franchise in 2017

Posted on Feb 22nd 2017

For passionate entrepreneurs who enjoy working with kids and have a strong interest in early education, now is the time to open a Romp n’ Roll franchise.

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Franchise Industry Eyes Millennials as the Future

Posted on Oct 26th 2016

By 2025, Millennials will make up about 75 percent of the workforce, meaning that many of them will be executives, entrepreneurs, and business owners in less than 10 years. However, as with each new generation, millennials differ greatly from the generations that came before them. While Baby Boomers and Gen-Xers were a little more conservative and family focused, Millennials have different attitudes and needs. They are career-driven, entrepreneurial, and independent, all of which are traits that can serve them very well in the franchise industry.

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3 Dos and Don'ts for First-Time Franchise Owners

Posted on Oct 13th 2016

Franchising is a path to business ownership for many aspiring entrepreneurs. By providing a system that has been proven across geographies and over time, franchise opportunities enable people from a variety of backgrounds to create a business that often has built-in brand awareness and consumer demand.

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How Two Connecticut Franchisees Connected the Dots for Success

Posted on Oct 4th 2016

What do you get when you bring together two people with a passion for cultivating and enriching the lives of children, experience in early childhood development and strong business acumen? The short answer is you get the dynamic duo of Meredith Myers and Stacey Centurelli, franchisees and co-owners of Romp n’ Roll Wethersfield, Connecticut. However, the way their lives and career paths merged to form this mutually beneficial partnership is a far more compelling story.

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Strategic Growth a Top Priority for Romp n' Roll Franchising

Posted on Sep 23rd 2016

There aren’t many small franchise brands that can say they have 85 locations in China. Romp n’ Roll can be counted among them. More impressive is the fact that we made the strategic decision to open up franchise development in China when the U.S. was just entering the Great Recession. When most other businesses were contracting and tightening their purse strings, our aggressive overseas expansion put us in the strong position we find ourselves in 2016. We’re now focusing our efforts on bringing our modernized kid’s gym to the U.S.

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Building a Business that Fits a Community Need

Posted on Sep 15th 2016

When you look around your community, what types of businesses stand out? A better question may be: Do most of the local companies solve a fundamental need for those in and around your area? As you consider your pathway to entrepreneurship, you have to carefully think about what your ultimate goal as a business owner is.

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How to Effectively Use Marketing to Improve Enrollment

Posted on Aug 19th 2016

When you run a membership-based child-related franchise, maintaining and increasing enrollment are always a top-of-mind concern. Parents are careful about the services they choose when it comes to their children and spend a great deal of time researching which option will best suit their needs. Marketing not only plays a huge role in educating and engaging prospective customers, but it’s also a critical factor in increasing enrollment.

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How Membership Models Impact Your Business

Posted on Aug 4th 2016

When you begin your journey as an entrepreneur starting a new business, you have to consider a number of variables. These include industry, concept, location, financing and a whole host of other decisions. One of the most efficient and successful revenue drivers is a membership-based business model. Yet, not all membership models operate the exact same way.

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Franchising and Early Childhood Development: Beyond the Bubbles

Posted on Jul 27th 2016

When you look to invest in any business concept, you want to be sure that it has a distinct advantage over competing companies. A kid’s gym franchise is no different.

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How to Make the Most of Children's Fitness Franchise Industry

Posted on Jun 23rd 2016

As the U.S. economy continues to strengthen and households generate more disposable income, families have additional money to put toward child recreational and enrichment activities. Consumer demand for kid’s gyms has consistently been a primary driver for overall growth in the children’s fitness industry.

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Romp n' Roll Announces First of Several New Locations In Florida

Posted on Jan 15th 2016

ORLANDO, FL – ABC’s Shark Tank was the first to bite and now entrepreneurs everywhere are jumping at the chance to own a Romp n’ Roll Franchise.

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Core Values

Posted on Jun 9th 2015

We talk about “culture” a lot at Romp n’ Roll. Actually, we don’t just talk about culture, we actively and passionately build and defend our culture. Three out of our six “core values” are Adaptable, Service-Driven, and Motivated. Recently, one of our associates, Taylor McConnell, embodied these values in one remarkable interaction with a customer.

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5 Tips for Opening a Kids Gym

Posted on May 26th 2015

So you want to open a kids gym? At Romp n’ Roll, we’ve opened over 70 locations so we know a thing or two about this process! Here are a 5 tips for opening a kids gym.

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Kids Gym Business Models

Posted on May 14th 2015

There are a variety of business models among kids gym franchises so you may wonder which is right for you.

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Romp n' Roll Honored to be a "Top Workplace"

Posted on May 8th 2015

Last night, Romp n’ Roll was honored by the Richmond Times-Dispatch and the Richmond Society for Human Resources Management for having one of the “Top Workplaces” in Richmond. Employees, from the nominated employers, completed a short survey about their workplace. Employers scoring the highest locally, and meeting national benchmarks made the “Top Workplace” list!

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